Post by account_disabled on Dec 26, 2023 9:10:27 GMT
The arrival of COVID-19 Not only will it bring a new normal way of life to people. But in the past several months, COVID-19 has proven to be It has brought new trends to the general society. as well as the business world that must quickly adapt in a big way One of them is new forms of using social platforms. And what cannot be mentioned is the short video platform that has created a stir all over the world like TikTok, to the point where many businesses are starting to turn to this platform for marketing more and more. SOdA PrintinG is one of the first businesses in Thailand It has been a pioneer in marketing through TikTok since 2018 and has continued until today with the hashtag #SOdAPrintinG on TikTok has a total of over 57 million views to date and the hashtag #SOdAmask, SOdAPrintinG's new business, has a total of 1.3 million views to date during the past Covid period. Therefore, it is very interesting that How to do a small business Can a phenomenon of this size be created.
Today we will take away this lesson. Brands Job Function Email Database must play...without playing. Dr. Teerasan Sahassapat (Ice), CEO of SOdA PrintinG and course director at DNAbySPU.com, said, “In 2018, I had the opportunity to travel to China on business. I see a lot of people playing on this platform. Many influencers there even have production teams to look after their content. After that, return to Thailand. Try to understand and study seriously. I tried playing it myself. Find a twist on how to apply it to our business. and saw a trend that would be popular in other countries including Thailand When I came back to look at Thailand It appears that there are some Thai people starting to play. Most are teenagers. which is the target group of our gift products Print photos on canvas as gifts. Which is already the main business of SOdA PrintinG. We think that the important strength of TikTok is fun and hilarity. Even though it looks ordinary, we think that it is sincerity that creates belief in viewers and makes It can cause further buying behavior.
But having brands create their own content It's very difficult. Because the content that comes out may not be as interesting as the content created by ordinary people. or influencers We therefore changed our perspective from the view that brands had to create their own content. To create motivation for others to want to create content for us. In addition, the behavior of TikTok users mainly uses the method of searching for various trends from hashtags.” “In the past, SOdA PrintinG has not communicated that we are a photo printing or printing business. But we communicate that we are a gift business. Where people will send pictures to us, print them on canvas and give them to each other as gifts, with the concept that there is only one gift like this in the world. Of course, those who receive it will be impressed. We therefore build on this impression. By adding a leaflet to invite customers to review. Ready to add the hashtag #SOdAPrintinG #SOdAChallenge to receive a discount on your next order It appeared that it received a very good response. The brand itself will upload these clips to various channels of the brand to help increase the number of followers for customers. Until now, there are clips with the hashtag.
Today we will take away this lesson. Brands Job Function Email Database must play...without playing. Dr. Teerasan Sahassapat (Ice), CEO of SOdA PrintinG and course director at DNAbySPU.com, said, “In 2018, I had the opportunity to travel to China on business. I see a lot of people playing on this platform. Many influencers there even have production teams to look after their content. After that, return to Thailand. Try to understand and study seriously. I tried playing it myself. Find a twist on how to apply it to our business. and saw a trend that would be popular in other countries including Thailand When I came back to look at Thailand It appears that there are some Thai people starting to play. Most are teenagers. which is the target group of our gift products Print photos on canvas as gifts. Which is already the main business of SOdA PrintinG. We think that the important strength of TikTok is fun and hilarity. Even though it looks ordinary, we think that it is sincerity that creates belief in viewers and makes It can cause further buying behavior.
But having brands create their own content It's very difficult. Because the content that comes out may not be as interesting as the content created by ordinary people. or influencers We therefore changed our perspective from the view that brands had to create their own content. To create motivation for others to want to create content for us. In addition, the behavior of TikTok users mainly uses the method of searching for various trends from hashtags.” “In the past, SOdA PrintinG has not communicated that we are a photo printing or printing business. But we communicate that we are a gift business. Where people will send pictures to us, print them on canvas and give them to each other as gifts, with the concept that there is only one gift like this in the world. Of course, those who receive it will be impressed. We therefore build on this impression. By adding a leaflet to invite customers to review. Ready to add the hashtag #SOdAPrintinG #SOdAChallenge to receive a discount on your next order It appeared that it received a very good response. The brand itself will upload these clips to various channels of the brand to help increase the number of followers for customers. Until now, there are clips with the hashtag.